Category Archives: Advertising

Insights, strategies, and best practices in advertising covering digital campaigns, paid media, social platforms, and creative approaches to drive business growth.

Most Common Reasons for Advertising

Advertising is a strategic business function—not merely a promotional activity. Whether you’re a startup entering the market or an established brand protecting market share, understanding the most common reasons for advertising is essential to building a results-driven marketing strategy. Advertising enables visibility, market positioning, demand generation, and long-term brand equity. The most effective advertising medium…

Visual Communications in Advertising and Graphic Design

Primary methods of visual communications are very important for a graphic design or advertising because visual communications are very necessary. It is only visual medium but works well for any organization. The most important methods are: Gestures Symbols and Signs Paintings or Pictures Script Chirag SutharChirag has years of experience in UX/UI design, he brings…

Most Common Reasons for Advertising

The most effective means of advertising will often depend on company’s industry, business objectives and financial situation. Online companies may benefit more from Internet advertising since people can go directly to their websites. A television ad campaign will not be very feasible and effective if you do not have the necessary advertising budget. Similarly, reasons…

Why Direct Mails are important?

Direct mail is known to be one of the most effective marketing tool in the modern times. The media used in the process is “e-mail” and can therefore can be used to interact with the target in a highly personalized manner. Eradicating the flaws of direct marketing, a Direct Mail comes up as the best…